Established in 2005 in cooperation with airBaltic. Founder Kristian Kirchheiner, a former airline executive, started the adventure with five cars in Riga, Latvia, in 2005. This was before the time of online search engines and brokers, so we depended on relationships with airBaltic and other airlines that marketed our brand on their websites. In 2007 our first relationship with a broker, Cartrawler, started and gave us a good idea of how we should increase sales in the future. We made agreements with other brokers, and through this cooperation, we were able to expand.
We have expanded heavily over the past year with the opening of new locations all over Europe and North America. We do this through an affiliation with respectable local cooperation partners who understand our desire to offer an outstanding product at affordable prices. We partner with already established respectable car rental companies, which have the same approach to car rental as we do: to provide top service at affordable prices. This philosophy has expanded our business to several new places in Europe and North America. We are constantly looking to increase our reach and are looking for new partners, particularly in Benelux and the US East Coast.
We are delighted to have won #TravellerReviewAwards2022 from Booking.com, which is an important level of measurement and evaluation in our business. We know our customers' expectations, and our team works hard to exceed them.